A new study out today shows that MSC eco-labeling actually works! Eco-labeling reliably conveys information to seafood consumers on the health of fish stocks and, from a statistical point of view, MSC-certified seafood is 3-5 times less likely to be subject to harmful fishing. Gutierrez et al. found that 74% of MSC certified eco-label fisheries were above maximum sustainable yield biomass levels, compared with just 44% of uncertified fisheries. Additionally, certified fisheries increased in biomass an average of 46% over the past 10 years, whereas uncertified fisheries increased an average of 9%. So keep buying MSC-certified seafood!